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AFMG Newsletter - Issue 33, June 2016


Dear customers, colleagues, and friends,

Welcome to a new edition of the AFMG Newsletter. These quarterly issues inform you about software updates, trainings, and interesting downloads related to our products.

AFMG at InfoComm 2016

Come and See the New Features of EASE Focus 3 – Hear about AFMG’s Plans for the Future
 

AFMG has won the game well before approaching Las Vegas this year! The new version 3 of our renowned direct sound simulation software EASE Focus was released in early March 2016. Since then, more than 20 000 users have downloaded the software. This is 10x the rate of downloads typically measured.

The new development concept underlying the EASE Focus 3 release has immediately proven to be a game changer. We have seen almost no installation issues or bug reports despite the tremendous number of new installs made in the first two months. This is a very good start taking into account that a large part of the EASE Focus code base has been redesigned. The new technology platform and development approach applied to EASE Focus 3 also provide the basis for the expected new versions of other AFMG programs such as EASE. These will greatly benefit from the broad experience gained with the release of EASE Focus 3.

Visit our booth C10916 at InfoComm 2016 to see and hear for yourself!

AFMG Realigns Marketing & Sales Team

AFMG announces the following changes to its marketing and sales team: Thilo Schuetz will leave the company in June, Pedro Lima and Martina Lange joined the team recently.  

Thilo Schuetz leaving AFMG

For more than five years Thilo Schuetz headed AFMG´s efforts of building and growing its marketing and sales department. During this period the AFMG brand was significantly strengthened, new products were introduced worldwide, and the turnover increased remarkably. Now Thilo is looking forward to new challenges and projects. He will leave the company as of June 30th this year. The management at AFMG is thankful for Thilo’s great work and his many contributions to the company´s success.
AFMG will continue to expand its staff in Berlin and abroad and is glad to announce that the team will be strengthened by two recognized experts in their fields.

Pedro Lima joining AFMG marketing & sales team

Having worked for several years as a product specialist for AFMG and as a regional representative in Brazil, Pedro Lima has now joined the marketing & sales team of AFMG as a sales engineer. Since Pedro also worked directly with AFMG’s software development team for more than six years he will assume a number of product management duties, as well. AFMG is very happy to welcome Pedro in his new position.
 

Martina Lange joined AFMG as product development manager

Martina Lange joined AFMG as of March 1st in the position of a manager for product development and QC. Martina brings more than twenty years of experience in the fields of project management and IT consulting to AFMG. In her new role at the company she will be supporting the marketing and sales team from within the R&D team as well as managing relationships with development partners of AFMG. Already now, after only a few months, the positive impact of Martina’s work has become apparent in AFMG’s daily business.
These additions reflect AFMG’s continuous growth process and the accompanying need for close integration of product development, support, and marketing. A high degree of communication and interaction among all teams and partners is essential for the success of AFMG’s sophisticated software solutions and services.

EASE Focus 3 Loudspeaker Database Growing Fast

Released on March 10, 2016, EASE Focus 3 has been breaking its own records in the first few months on the market already. Although at AFMG we know that there is a large and active user base, we have been overwhelmed by the community’s enthusiastic reaction to the new version. EASE Focus 2 typically counted about 1000 downloads per month.
Now EASE Focus 3 has been downloaded by more than 20 000 users within the first two months only!
Probably the most important reason for EASE Focus’ unsurpassed success is its universal support by most of the world’s leading loudspeaker manufacturers. In the past, EASE Focus 2 had already been adapted by about 60 professional brands as their simulation and optimization tool of choice. Almost all of these brands have immediately made the transition to EASE Focus 3. More manufacturers are working on adding new or updating existing GLL system definitions. At this point, AFMG is happy to announce the sale of another 120 licenses to 10 loudspeaker companies since the release of EASE Focus 3.

Judging from the very positive feedback that we received from both users as well as manufacturers, we expect the loudspeaker database to keep growing strongly over the course of the year.

New Loudspeaker Data


For the EASE, EASE Evac, EASE Focus, and EASE Address simulation software packages, the following new data files are now available or have been updated:

Manufacturer

EASE
Address

EASE
Focus

EASE
Evac

EASE

Adamson Systems Eng.

 

 

YES

YES

ic audio

 

 

YES

YES

MONACOR

 

YES

 

YES

TOA

 

YES

 

YES

VUE Audiotechnik

 

YES

 

YES

YMESYSTEMS

 

YES

 

YES

Announced Seminars


In this section we provide updates on our announced and upcoming seminars and trainings. Please use the links below to access detailed information for each class and to reserve your seat.

2016

June 06-09

EASE Training
by Scientific Acoustics 

Canberra,
Australia

2016

July 25-29

EASE Training

Bogotá,
Colombia

2016

August 10-12

EASE Training

Bangkok,
Thailand

2016

September 19-23

EASE Level 1+2

Berlin,
Germany

2016

October 10-14

EASE Level 1+2

Minneapolis,
USA

2016

October 16-20

EASE Level 1+2

Dubai,
UAE

2016

October 17-18

SysTune Training

Minneapolis,
USA

2016

November 14-18

EASE Level 1+2

Berlin,
Germany

AFMG classes are not only educational but participants also appreciate the new contacts to other professionals in the field and the broad exchange of knowledge.
Freshman or expert - we would be very happy to see you soon!
  
Classes are regularly updated in our Events Calendar. If you subscribed to receive local training announcements you will also be informed. You can update your subscription preferences if you follow the link at the end of this newsletter.

Latest Updates & Current Program Versions

In this section we provide you with an up-to-date overview of the current release versions of all AFMG programs.
We hope this will make it easy for you to check the status of your programs. Remember, the latest version can always be downloaded from your account in the Download Portal.

New: May 2016  >>  

EASE

Version 4.4.12

 

EASE SpeakerLab

Version 1.1.19

 

EASE Evac

Version 1.1.5

  

AFMG SoundFlow

Version 1.0.11

 

AFMG Reflex

Version 1.0.8

 

EASERA

Version 1.2.13

 

AFMG SysTune

Version 1.3.7

 

The following free software is available for download

New: April 2016  >>  

EASE Focus

Version 3.0.18

 

EASE Address

Version 1.1.21

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